Manufacturing Technology - Metalworking System Configuration & Implementation

Marketing Management - Sales Management – Service Management - Technical Consultancy - General Management

PROFILE

Highly experienced metalworking technology marketing- / sales- / service- / application engineering- / general management professional with application engineering background which includes providing technical training, regional and general management while representing the world’s major + minor metalworking technology builders as listed below. Clients are consulted with a high degree of expertise on how to improve business and become more successful, sustainable and profitable with best-fit metalworking equipment solutions while supported by e-marketing + e-consulting content. Dual nationality (Canadian + Dutch).

CAREER HISTORY

current employment: General Manager, Eastern Canada + Corporate Marketing Oficer at Masteel America Corporation, Oakville, Ontario, Canada

builder & distributor of Masteel, distributor of Maxcut, Leadwell, Eumach, L&L, U’Chine, Ken, Po Ly Gim, Four-Star, Momentum

  • in charge of Eastern Canadian market development / sales / service as a new small company in this powerful North American business area (with many powerful competitors)

  • brought several new manufacturers to Masteel (Ken 5-axis machining technology, Po Ly Gim Swiss and regular turning technology) while visiting Po Ly Gim in Taiwan

  • developed + maintain cutting edge marketing with Masteel’s promotional website @ masteel.ca (while using my web support site @ ronnater.ca to promote Masteel until masteel.ca was developed) and personal + Masteel Linkedin pages for exclusive Masteel promotion

from 2014 to 2016: Area Manager at Megatel, Mississauga, Ontario, Canasa

distributor of Goodway + Awea, Huron, Takumi, Apec, Emco Mecof, Fagima, Parpas OMV, Tongtai, Chmer, Supertec, Everising, Victor

  • tripled market share / sales numbers in a non-developed area in Ontario for Goodway + Awea, Takumi and Apec to 90% new customers

  • created new trade magazine marketing + company website

from 2013 to 2014: Area Sales Manager at DMG Mori in Mississauga, Ontario, Canada

builder & distributor of DMG MORI

  • sold to 85% new customers in a small sales area north-west of Toronto, Ontario

from 2009 to 2013: Regional Sales Manager at A.W. Miller Technical Sales in Mississauga, Ontario, Canada

distributor of Mazak, Mazak Optonics, Okamoto, Shigiya, JMT, Unisig

  • top regional sales manager for Mazak laser machines and systems in a large geographical sales area in Ontario to 95% new customers - including attracting the highest number of potential customers for Mazak Optonics at Fabtech 2012 in Las Vegas each day of the show (through a thorough understanding of Mazak’s laser cutting technology, the clients’ technical + production requirements and Mazak’s best-fit solutions) resulting in receiving Mazak Optonics’ offer to become the new distributor for Eastern Canada in 2013.

  • substantially increased Mazak chip making technology sales numbers / market share

from 2001 to 2009: Regional Sales Manager at Ferro Technique in Mississauga, Ontario, Canada

distributor of Doosan, Agma, Sister, Chiron, Stama, Goratu, Juaristi, Fidia, Index + Traub, Mitsubishi, Roku-Roku, Hanwha, Accutex, Breton, Zimmermann

  • increased market share / sales numbers for Doosan and Chiron in a sales area in Ontario by 100% (for a total of 200%) - including selling Doosan turning and machining centres to a very small two machine shop as they grew to a large Doosan user - from 0 to over 20 Doosan machines (with an average machine value of $250,000 US x 20 = $5,000,000 US)

from 1987 to 1999: Regional Sales Manager, Technical Instructor, General Manager and Senior Consultant at A.W. Miller Technical Sales in Mississauga, Ontario, Canada

distributor of Mazak, Mazak Optonics, Okamoto, Shigiya, Finn-Power

  • award winning top regional sales manager (while providing customer programming and operator training on Mazak turning + machining centres with a full grasp of each technical application) exceeding many sales quota (some more than 200% of the quota) for an average of US $5,000,000 annual sales (with average annual US $200,000 straight commission)

  • subsequently promoted to general manager for Ontario and Manitoba, Canada while bringing Finn-Power (currently Prima Power) to Canada (with many resulting Finn-Power metal fabricating machinery and system sales)

from 1981 to 1987: Inside Sales Manager, Application Engineer, Technical Specialist and Regional Sales Manager at CAE Morse / Canrep Morse in Mississauga, Ontario, Canada

distributor of Mazak, Trumpf, Pines, Brown & Sharpe, South Bend, DEA, Pacific, Eltee Pulsitron, White Sundstrand, All Steel, Accurpress + Accurshear

  • managed the inside sales department

  • promoted to Regional Sales Manager while substantially increasing market share / sales numbers by an annual average of 150% (for a total of 250%) for Mazak and Trumpf in an assigned area in Ontario

  • provided customer programming and operator training on Mazak turning + machining centres and offered time studies

CAREER DEVELOPMENT

Selling Techniques:

  • Certified Machine Tool Sales Engineer (CMTSE) in Toronto, Ontario, Canada

  • Carl Henry - A.W. Miller Technical Sales in East Aurora, New York, USA

  • DMG MORI Ellison in Dallas, Texas, USA

Machine Control Programming:

  • Humber College in Toronto, Ontario, Canada

  • Mazak Corporation in Florence, Kentucky, USA

  • Mazak Corporation in Schaumburg, Illinois, USA

  • Mazak Corporation in Hartford, Connecticut, USA

  • South Bend Lathe in South Bend, Indiana, USA

  • General Numerics in Elk Grove Village, Illinois, USA

  • Fagor Automation in Mississauga, Ontario, Canada

Product Training:

  • Standard Modern: manual & CNC lathes in Toronto, Ontario, Canada

  • Browne & Sharpe: grinding machines in North Kingstown, Rhode Island, USA

  • South Bend Lathe: manual & CNC lathes in South Bend, Indiana, USA

  • Trumpf: combo punch presses/laser cutting machines in Farmington, Connecticut, USA

  • DEA: coordiate measuring machines in Livonia, Michigan, USA

  • Pacific: press brakes & shears in Atlanta, Georgia, USA

  • Eltee Pulsitron: electrical discharge machines in New Jersey, USA

  • Mazak: turning & machining centres in Florence, Kentucky, USA / Chicago, Illinois, USA / Hartford, Connecticut USA / Nagoya, Japan

  • Mazak: laser cutting machines + systems in Elgin, Illinois, USA and Nagoya, Japan

  • Okamoto: grinding machines in Vernon Hills, Illinois, USA

  • Shigiya: cylindrical grinding machines in Schaumburg, Illinois, USA

  • Finn-Power: turret punch presses/right angle shears/laser cutting systems in Schaumburg, Illinois, USA and Kauhava, Finland

  • Accutex EDM: electrical discharge machines in Dayton, Ohio, USA

  • Takamaz: turning centres in Elk Grove Village, Illinois, USA

  • Index Corporation: turning centres in Noblesville, Indiana, USA

  • Chiron: single + multi-spindle vertical machining centres in Charlotte, North Carolina, USA and Tuttlingen, Germany

  • Stama: single + multi-spindle vertical machining centres in Schlierbach, Germany

  • Daewoo / Doosan: turning & machining centres in Detroit, Michigan, USA and Busan, South Korea

  • Unisig: deep hole drilling machines in Menomonee Falls, Wisconsin, USA

  • Pegard: CNC boring/milling machines in Andenne, Belgium

  • DMG MORI: turning & machining centres in Bielefeld + Seebach + Pfronten Germany and Iga City + Nara, Japan

  • Emco Mecof / Famup: 5-axis milling centres in San Quirino + Monferrato, Italy

  • Taiyo Koki: cylindrical & internal grinding machines in Niigata, Japan

  • Leadwell: turning & machining centres in Taichung, Taiwan

  • Eumach: machining centres in Taichung, Taiwan

  • U’Chine: machining centres, horizontal boring/milling machines in Taichung, Taiwan

  • Buffalo: turning & vertical + machining centres in Taichung, Taiwan

  • AXILE: 5-axis machining centres in Taichung, Taiwan and Windsor, Ontario, Canada